Skip to main content

Clearwater International

Services: Brand strategy and development/Design and digital
Back

Building a distinctive global brand

Clearwater International is a leading global corporate finance house that advises entrepreneurs, corporates and investors. With 17 offices across the world, it works on transactions across 36 countries, handling more than 200 high-level deals every year.

After many years of supporting the business with its customer communications and information memoranda (confidential documents showcasing companies for sale), Clearwater asked us to refresh its brand to support its ambition for international growth. So we set about the developing a bold new visual identity to match the diverse, multilingual nature of its audiences, regions and sectors.

The bold, crisp and clean concept signalled the company’s global intent, presence and style, projecting their clarity of purpose, values and services into a highly competitive marketplace. The new brand helped to bolster Clearwater’s reputation for quality and trust, and their international growth has since gone from strength to strength.

The team at Creative Bridge listens and creates in equal measure. They fully understood our ambition to establish and grow our international standing. And they created a simple, clear and impactful visual identity that continues to serve our business and help us lead in the global markets in which we operate.
Phil Burns, UK Managing Partner